Claro, a leading telecommunications company in Latin America, has recently announced that they will be partnering with the Alfa Romeo Sauber F1 Team as a Premium Partner for the upcoming Formula 1 season.

The partnership between Claro and the Alfa Romeo Sauber F1 Team is a significant development for both companies. Claro, with its widespread presence in Latin America, will gain exposure to a global audience through its association with one of the most renowned teams in Formula 1. The Alfa Romeo Sauber F1 Team, on the other hand, will benefit from Claro’s expertise in telecommunications and technology, which will help them enhance their performance both on and off the track.

As a Premium Partner, Claro will have branding rights on the team’s cars, driver’s uniforms, and other team assets. They will also have access to exclusive behind-the-scenes experiences and VIP hospitality at select races. This partnership will allow Claro to engage with Formula 1 fans around the world and showcase their innovative products and services to a wider audience.

Frédéric Vasseur, Team Principal of the Alfa Romeo Sauber F1 Team, expressed his excitement about the partnership, stating that “Claro is a company that shares our passion for innovation and excellence, and we are thrilled to have them on board as a Premium Partner. We believe that their expertise in telecommunications and technology will be a valuable asset to our team as we strive for success on the track.”

This partnership is not only a testament to the global appeal of Formula 1 but also highlights the growing influence of telecommunications companies in the world of motorsport. With their cutting-edge technology and commitment to innovation, companies like Claro are well-positioned to make a significant impact in the sport and help teams like the Alfa Romeo Sauber F1 Team reach new heights of success.

As the start of the Formula 1 season approaches, fans can look forward to seeing the Claro branding prominently displayed on the Alfa Romeo Sauber F1 Team’s cars and uniforms. This exciting new partnership promises to bring a fresh perspective and a unique flair to the world of Formula 1, and fans can expect to see some exciting developments both on and off the track as a result.