British sportswear brand Castore has announced a partnership with McLaren Racing, becoming the official sportswear partner for the Formula 1 team. The deal, which was unveiled on March 3rd, will see Castore providing performance apparel for the team and its drivers for the upcoming 2021 season.
The partnership is a significant milestone for Castore, as it marks the brand’s first foray into Formula 1. Founded by brothers Tom and Phil Beahon in 2016, Castore has quickly established itself as a leading name in sports performance wear, with a focus on innovation and quality.
“We are thrilled to announce our partnership with McLaren Racing, a team with such a rich history and strong presence in Formula 1,” said Tom Beahon, co-founder of Castore. “We share a commitment to excellence and to pushing the boundaries of what is possible in sportswear, and we are excited to collaborate with McLaren to create cutting-edge performance apparel for the team.”
Under the terms of the partnership, Castore will provide McLaren Racing with a range of performance wear, including team kit and travel wear for the drivers and pit crew. The brand will also release a co-branded line of merchandise for fans, featuring the iconic McLaren livery and logos.
“We are delighted to welcome Castore to the McLaren Racing family as our official sportswear partner,” said Zak Brown, CEO of McLaren Racing. “Their dedication to quality and innovation aligns perfectly with our values, and we are confident that their expertise will help to enhance our performance both on and off the track.”
The partnership between Castore and McLaren Racing comes at an exciting time for both brands, with McLaren poised for a strong season in Formula 1 following a successful 2020 campaign. With a shared commitment to excellence and a passion for pushing the boundaries of what is possible in sportswear, this partnership is sure to be a winning combination for all involved.
Fans can expect to see the fruits of the collaboration between Castore and McLaren Racing on display throughout the 2021 Formula 1 season, as the team competes in races around the world wearing cutting-edge performance apparel from the British sportswear brand. The partnership is a testament to the growing influence of Castore in the world of sports performance wear, and a sign of exciting things to come for both brands.