Axitea, a leading Italian mineral water brand, has announced its official partnership with the Alfa Romeo Sauber F1 Team for the upcoming Formula One season. This new partnership will see Axitea become the team’s official mineral water supplier, providing hydration and support to the drivers and team members throughout the racing season.
The partnership between Axitea and the Alfa Romeo Sauber F1 Team is a perfect match, as both brands share a passion for excellence and performance. Axitea has a long-standing tradition of providing high-quality mineral water sourced from the Italian Alps, while the Alfa Romeo Sauber F1 Team is known for its dedication to innovation and technological excellence on the racing track.
Speaking about the partnership, Frédéric Vasseur, Team Principal of the Alfa Romeo Sauber F1 Team, expressed his excitement about working with Axitea. He stated, “We are thrilled to welcome Axitea to the team as our official partner. Hydration is crucial for our drivers and team members, and we are confident that Axitea’s high-quality mineral water will help us perform at our best on and off the track.”
Axitea’s CEO, Paolo Strozzi, also shared his enthusiasm for the partnership, saying, “We are proud to be partnering with the Alfa Romeo Sauber F1 Team, one of the most iconic and successful teams in Formula One. We believe that our mineral water, known for its purity and freshness, will provide the team with the hydration they need to succeed in the competitive world of F1 racing.”
This new partnership between Axitea and the Alfa Romeo Sauber F1 Team is a testament to the growing importance of hydration and wellness in professional sports. As the team prepares for the upcoming racing season, they can rely on Axitea’s high-quality mineral water to keep them focused, energized, and hydrated throughout the intense racing schedule.
Fans of the Alfa Romeo Sauber F1 Team can look forward to seeing Axitea’s branding on the team’s cars, uniforms, and other promotional materials throughout the season. With this new partnership in place, both Axitea and the Alfa Romeo Sauber F1 Team are poised for success on the racing track and beyond.