McLaren Racing, one of the most successful teams in Formula 1 history, has announced a new partnership with Medallia, a leading customer experience management company. Through this partnership, Medallia will become the Official Feedback Partner for McLaren Racing, helping the team to gather and analyse feedback from fans, sponsors, and partners.

McLaren Racing is well-known for its commitment to excellence both on and off the track. The team works tirelessly to ensure that fans have an unforgettable experience at races, and that sponsors and partners receive the best possible return on their investment. By teaming up with Medallia, McLaren Racing is taking its commitment to the next level.

Medallia’s cutting-edge technology will enable McLaren Racing to capture feedback in real-time, allowing the team to quickly identify areas for improvement and make necessary adjustments. This will not only benefit fans, sponsors, and partners, but also help McLaren Racing to stay ahead of the competition in the highly competitive world of Formula 1.

In a statement announcing the partnership, Zak Brown, CEO of McLaren Racing, praised Medallia for its innovative approach to customer experience management. “At McLaren Racing, we are always looking for ways to enhance the experience for our fans, sponsors, and partners,” said Brown. “By partnering with Medallia, we will be able to gather valuable feedback and make data-driven decisions that will help us to achieve our goals both on and off the track.”

Medallia’s CEO, Leslie Stretch, expressed excitement about the partnership, stating that he was thrilled to be working with such a prestigious team. “McLaren Racing is synonymous with excellence, and we are proud to be their Official Feedback Partner,” said Stretch. “Together, we will work to create unforgettable experiences for fans, sponsors, and partners, while also driving innovation and success for McLaren Racing.”

Overall, the partnership between McLaren Racing and Medallia represents a significant step forward for both companies. By leveraging Medallia’s expertise in customer experience management, McLaren Racing is sure to continue delivering exceptional results both on and off the track. Fans, sponsors, and partners can look forward to an even better experience with McLaren Racing in the years to come.